S is for Social Media: ABC’s guide to shoestring marketing

Many of you have probably already seen a version of this visual that is a short explanation of the difference between all the popular social media outlets.

Here is my slightly expanded explanation of what this visual demonstrates:

Twitter:  Allows you to quickly update your social network about what you are doing at that moment in time.

Facebook:  Allows you to share your likes and interestes with your social network.

LinkedIn:  Allows you to socially network with professionals.  You may post your resume and join professional groups as well.

Foursquare:  Allows you to share your current location with your social network.  Many locations reward users with deals/coupons for sharing their “check-in” with their social network.

YouTube:  Allows you to share videos with the world.

Instagram:  Allows you to take and artistically edit photos to share with your social networks.

Pinterest:  Allows you to share bookmarks with your social network in the form of an inspiration board display.

Google+:  Yeah, still don’t understand this either.  I have successfully used this a few times to view “private” photo albums that my friends have shared with me.

Last.fm:  Haven’t had any experience with Last.fm.  I prefer Pandora.  I know other people like Spotify.


ABC’s guide to shoestring marketing is a series of blog posts featuring quick, easy tips for marketing on a budget.