E is for Education: ABC’s Guide to Shoestring Marketing

E is for Education (continuing education, non-credit courses, professional development, personal enrichment)

I’m not talking about college, I’m talking about continuing education/personal enrichment classes offered by your neighborhood college or community center.  Do you use Excel but don’t know all the shortcuts on how to use the program?  Check if your local community college offers a one-day class on it.  Do you want to learn more about photography?  See if your local community center offers workshops on it.

One-day classes or workshops are an easy and affordable way to learn the basics about a discipline or software without spending a lot of time and money on a degree program.


ABC’s guide to shoestring marketing is a series of blog posts featuring quick, easy tips for marketing on a budget.